A confirmação de Andy Cohen e Giuliana Rancic como apresentadores do Miss Universo 2012. Comunicados oficiais e comentário


Mais: horário do certame é antecipado pela primeira vez desde 1995 e deve servir de escada para promover Chicago Fire, antes que seja passada à faca no November Sweeps

João Eduardo Lima
Editor e criador dos blogs TV em Análise

Richard Salyer/Miss USA/Divulgação/03.06.2012

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Cohen e Rancic no Miss USA 2012: reaproveitados

Antes de qualquer comentário, o comunicado oficial da Miss Universe Organization (em inglês):

MISS UNIVERSE ORGANIZATION ANNOUNCES ANDY COHEN (BRAVO) AND GIULIANA RANCIC (E! NEWS) AS HOSTS FOR THE 2012 MISS UNIVERSE® COMPETITION
For the first time ever, the Miss Universe telecast is part of NBC’s holiday line-up

NEW YORK, NY – October 23, 2012 – Donald J. Trump, NBCUniversal and Miss Universe President Paula M. Shugart, announced today that Andy Cohen, host of Bravo’s Watch What Happens Live and Giuliana Rancic, co-anchor of E! News, will host the 61st Annual MISS UNIVERSE® Competition airing live on December 19, 2012 from PH Live at Planet Hollywood Resort & Casino in Las Vegas, Nevada. The glamorous live event will air on NBC at 8 p.m. ET in the United States with a Spanish simulcast on Telemundo.
“The Miss Universe competition heads to Las Vegas for what will be another exciting show for our fans and contestants,” said Paula Shugart, President of the Miss Universe Organization. “Andy and Giuliana are the perfect duo and the ideal hosts for this show. It’s obvious they have a lot of fun on stage, which in turn makes it a great experience for the audience. We look forward to collaborating with them and our partners, Planet Hollywood Resort & Casino, on this worldwide telecast.”
Returning as host of Miss Universe, Andy Cohen is the host and executive producer of “Watch What Happens Live,” Bravo’s late night, interactive talk show that features guests from some of Bravo’s most popular series, as well as from the world of entertainment, politics and pop culture. He is also the executive vice president of development and talent for Bravo where he oversees the development and production of more than two dozen shows such as “Top Chef,” “The Real Housewives” franchises and “The Millionaire Matchmaker.”
Giuliana Rancic is an anchor of E! News and co-host of E!’s hugely popular“Fashion Police. She is also the executive producer/star of her hit Style Network reality show, Giuliana & Bill. Rancic can also be seen co-hosting E!’s Live From the Red Carpet coverage of events such as the Golden Globes. While she has twice hosted the Miss USA competition, this marks the first time she hosts Miss Universe.
Located along the Las Vegas Strip, the Planet Hollywood Resort & Casino is the newest member of Caesars Entertainment offering guests nearly three acres of casino entertainment. Almost 90 contestants from around the world will land at the hotel and spend nearly three weeks participating in various activities leading up to the telecast. They will be judged in three categories: swimsuit, evening gown and interview as they vie for the coveted title of Miss Universe 2012. Angolan-beauty Leila Lopes, Miss Universe 2011, will crown her successor at the conclusion of the two-hour telecast.
The Miss Universe telecast is televised in approximately 190 countries and was the #1 social media trending topic during last year’s telecast. More than 1 billion viewers worldwide are expected to tune in for the live event.

ABOUT THE MISS UNIVERSE® PAGEANT

The Miss Universe Organization, a Donald J. Trump and NBCUniversal joint venture, is a global community empowering role models of beauty, health and leadership for young women of today. The organization is dedicated to partnering with charities around the world, and to increasing HIV/AIDS awareness by focusing on women’s health issues. For more information, visit: http://www.missuniverse.com; Facebook: http://www.facebook.com/groups/OfficialMissUniverse; or Twitter: @MissUniverse.

PRESS CONTACTS:

Brenda Mendoza
Miss Universe Organization
bmendoza@missuniverse.com
212.373.4983

Dara Busch
Rubenstein Public Relations
DBusch@rubensteinpr.com
212.843.8079″.

A seguir, o comunicado oficial da NBC confirmando a transmissão do certame também para os Estados Unidos:

NBC TO TELEVISE 2012 MISS UNIVERSE(R) COMPETITION LIVE FROM LAS VEGAS ON WEDNESDAY, DECEMBER 19TH AT 8 P.M. ET
Telecast To Be Hosted By Andy Cohen (Bravo) And Giuliana Rancic (E! News)

NEW YORK, NY – October 23, 2012 – NBC, Donald J. Trump, and Miss Universe President Paula M. Shugart announced today that the 61st Annual MISS UNIVERSE(R) Competition will air live on Wednesday, December 19th, 2012 from Planet Hollywood Resort & Casino’ s Theatre for the Performing Arts in Las Vegas, Nevada. The glamorous event will be broadcast on NBC from 8-10 p.m. ET in the United States with a Spanish simulcast on Telemundo. Andy Cohen, host of Bravo’s “Watch What Happens Live” and Giuliana Rancic, co-anchor of E! News, will serve as hosts.
“The Miss Universe competition heads to Las Vegas for what will be another exciting show for our fans and contestants,” said Paula Shugart, President of the Miss Universe Organization. “Andy and Giuliana are the perfect duo and the ideal hosts for this show. It’s obvious they have a lot of fun on stage, which in turn makes it a great experience for the audience. We look forward to collaborating with them and our partners, Planet Hollywood Resort & Casino, on this worldwide telecast.”
The Miss Universe telecast is televised in approximately 190 countries and was the #1 social media trending topic during last year’s telecast. More than 1 billion viewers worldwide are expected to tune in for the live event. This also marks the first time that the Miss Universe telecast is part of NBC’s holiday line-up.

Returning as host of Miss Universe, Andy Cohen is the host and executive producer of Watch What Happens Live, Bravo’s late night, interactive talk show that features guests from some of Bravo’s most popular series, as well as from the world of entertainment, politics and pop culture. He is also the executive vice president of development and talent for Bravo where he oversees the development and production of more than two dozen shows such as Top Chef, The Real Housewives franchises and The Millionaire Matchmaker.

Giuliana Rancic is an anchor of E! News and co-host of E!’s hugely popular Fashion Police. She is also the executive producer/star of her hit Style Network reality show, Giuliana & Bill. Rancic can also be seen co-hosting E!’s Live From the Red Carpet coverage of events such as the Golden Globes. While she has twice hosted the Miss USA competition, this marks the first time she hosts Miss Universe.

Located along the Las Vegas Strip, the Planet Hollywood Resort & Casino is the newest member of Caesars Entertainment offering guests nearly three acres of casino entertainment. More than 80 contestants from around the world will land at the hotel and spend nearly three weeks participating in various activities leading up to the telecast. They will be judged in three categories: swimsuit, evening gown and interview as they vie for the coveted title of Miss Universe 2012. Angolan-beauty Leila Lopes, Miss Universe 2011, will crown her successor at the conclusion of the two-hour telecast.

For more information, visit: http://www.nbc.com or http://www.missuniverse.com; Like us on Facebook http://www.facebook.com/nbc and follow us on Twitter: @NBC

ABOUT NBC ENTERTAINMENT:

NBC Entertainment develops and schedules programming for the network’s primetime, late-night, and daytime schedules. NBC’s quality programs and balanced lineup have earned the network critical acclaim, numerous awards, and ratings success. NBC has earned more Emmy Awards than any network in television history. NBC’s roster of popular scripted series includes the Emmy Award-winning comedies The Office and 30 Rock, as well as the critically acclaimed Parks and Recreation and Community, and new popular comedies The New Normal, Go On, Animal Practice and Guys With Kids. NBC’s drama slate is highlighted by the buzz-worthy new series Revolution and Chicago Fire, veteran award-winning shows Law & Order: Special Victims Unit and Parenthood, and the acclaimed recent additions Smash and Grimm. Unscripted series for NBC include the vocal competition hit The Voice as well as The Biggest Loser, The Celebrity Apprentice and the perennial #1 most-watched summer series, America’s Got Talent.
In late-night, NBC regularly delivers #1 broadcast results with The Tonight Show with Jay Leno, Late Night with Jimmy Fallon, Last Call with Carson Daly and Saturday Night Live. NBC Daytime’s Days of our Lives consistently ranks among daytime’s top programs in the valuable women 18-34 category. The five-time, Emmy Award-winning NBC.com streams full episodes and provides original content for NBC entertainment shows online and through apps for mobile and tablet devices. NBC recently launched NBC Kids, a new Saturday morning programming block designed specifically to address the developmental needs of preschool-aged children. Programmed by the kids’ experts at Sprout, the nation’s first 24-hour preschool television channel, this new three-hour block will feature educational series that promote active, healthy lifestyles for younger children.

ABOUT THE MISS UNIVERSE(R) PAGEANT:

The Miss Universe Organization, a Donald J. Trump and NBCUniversal joint venture, is a global community empowering role models of beauty, health and leadership for young women of today. The organization is dedicated to partnering with charities around the world, and to increasing HIV/AIDS awareness by focusing on women’s health issues. For more information, visit: http://www.missuniverse.com; Facebook: http://www.facebook.com/groups/OfficialMissUniverse; or Twitter: @MissUniverse.”

Com os dois comunicados oficiais já publicados (o da MUO e o da NBC Entertainment), que conclusões podem se tirar agora?

1-O rebaixamento de Bret Michaels (apresentador do concurso de 2010) a jurado da final televisionada (isso vai acontecer com toda certeza). O mesmo vale para a Lisa Rinna e para a Claudia Jordan – coitada…;
2-A “escada” Magirus que a NBC vai criar para dar uma temporada completa a novata Chicago Fire (isso não vai demorar a acontecer). Desde 1995, nenhuma edição do Miss Universo era transmnitida às 20h (horário da costa leste americana). De 1960 a 1977, o certame foi transmitido na CBS das 22 às 23h30 (ou 0h, dependendo do ano). A partir de 1978 (e daí até 1994) passou para a faixa das 21 às 23h. Em 1995, com o pretexto de promover o final de temporada da controversa série Picket Fences, a CBS antecipou o concurso para a faixa das 20 às 22h. Voltou ao velho horário em 1996 e assim o foi até o ano passado (2011);
3-É notório o desespero de Robert Greenblatt, número 1 do Entretenimento da NBC, para salvar Chicago Fire (no Brasil, estreia marcada pelo Universal Channel para o dia 13 de novembro, 22h – horário de Brasília) de todas as formas na November Sweeps. Tanto, que já mandou atores da trama serem entrevistados no E! News da Rancic;
4-A tour de force que a NBC terá de fazer a partir de agora para promover Fire de todas as formas (inclusive nos tabloides grotescos mais baixíssimos – Steve Wilkos, Maury Povich, Trisha Goddard, Jerry Springer e Steve Harvey) será a mostra do grande desespero a que Bob Greenblatt vai se submeter para tentar forçar uma oferta contratual mais alta para Trump continuar com seus certames na emissora até, no mínimo, 2019 – algo em torno de US$ 40 a 50 milhões, mais do que o certame vale atualmente (US$ 20 milhões). É uma preocupação penitente e lastimável.

Com Cohen e Rancic no Miss Universo 2012, a NBC e a MUO se livram de um aborrecimento extra: o de ter que despachar convites para atores e atrizes de seus seriados para ocuparem seus postos. Pela ordem, Tina Fey e Amy Poehler já avisaram que não vão: já assinaram para apresentar os Golden Globes, no dia 13 de janeiro. Por outra via, Donald Trump perdeu uma excelente oportunidade de contar com estrelas “A-listers” no comando de seu certame. Decepcionou nesse ponto, Patinou feio.

Associated Press

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Fey e Poehler: fora do Miss Universo pelos Golden Globes

Noutra via, a mudança de horário do certame pode ser encarada como uma vitória política da Enter e do Grupo Bandeirantes, detentores da concessão do Miss Universo para o Brasil? Aparentemente, sim. Na moita, ex-produtores do Muito+ estariam na alça de mira da Band para serem reaproveitados na coordenação da transmissão do certame, a começar (sem essa porcaria da Rede Fuso) às 22h20 (horário de Brasília), com um pré-show apresentado pela Adriane Galisteu e um comentarista a ser designado posteriormente (o certame vai das 23 à 1h da quinta-feira, 20). Seria uma opção ao filme mega-über-duper-blockbuster a ser programado pela Globo como parte de sua grade de fim-de-ano (o Miss Universo é a arma da Band e da NBC. No segundo caso, para enfrentar episódio temático de Modern Family, reprises de Suburgatory, The Middle, The Neighbors, Criminal Minds e Glee e a primeira noite da final da segunda temporada do The X-Factor, na ABC, CBS e FOX, respectivamente). (Obviamente, a conta exclui especiais que eventualmente venham a ser programados por ABC, CBS ou The CW – incluindo aqueles filminhos chatos e sacais do Dr. Seuss ou da Rena do Nariz Vermelho ou o A Home for the Holidays da Martina McBride).
Como é patente, na TV fechada a transmissão segue pela TNT no horário descrito no parágrafo acima.

Sobre João Lima

Crítico de entretenimento desde 2001, João Eduardo Lima escreve no Jornal Meio Norte. Foi repórter de Regional, Polícia e Nacional. Em 2005, entrou no mundo da blogosfera independente com o pioneiro TV em Análise. Suas postagens sobre os bastidores do Miss Brasil-Miss Universo mostraram ao público um lado dos concursos de beleza que os organizadores não querem que você saiba. E, ainda por cima, querem, na base da mordaça, impedir você, leitor, contribuinte e pagador de impostos, de saber o que está por trás do manto vermelho da missologia nacional.
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2 respostas para A confirmação de Andy Cohen e Giuliana Rancic como apresentadores do Miss Universo 2012. Comunicados oficiais e comentário

  1. Olá terá alguma perfomance de algum cantor durante a transmissão?

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